Megatrends & Tomorrow's Furniture
Some megatrends have far-reaching impacts on furniture – and, because of this, on the design of our fittings.
Why do megatrends concern us all?
Because megatrends change the world sustainably. They originate from a fundamental social change that lasts at least 25 years and influences global developments in society and the economy at the macro level - as well as the most diverse areas of each individual's life at the micro level. At the macro level, three megatrends are shaping change with extraordinary intensity: globalization, digitalization and new mobility. For Hettich, four other megatrends are particularly interesting because they will change life, living and working a great deal in the future: Individualization, Urbanization, Silver Society and Work Evolution.
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Our living and working environments are changing
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Megatrends
Our living and working environments are changing
It'll be exciting. The megatrends of individualisation, urbanisation, silver society and work evolution will lead to ways of thinking and acting that will create other social structures and bring with them new concepts of life and living. The relationship to and the demands on living will change - and so will the use and function of rooms and furniture. That's why we focus on these megatrends and derive multilayered levels of activity from them to create solutions that inspire people.
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"The future is now: Megatrends are profound developments that will change our world forever. And thus also the way we live and act, they encompass all areas of life. Megatrends are long-lasting and as companions they will influence our feelings, our thinking and therefore our decisions in the future. They are a mirror of possibilities through which tomorrow is already taking place today."
Ralf Müterthies
